The Growth Alchemy Group's consulting work in the areas of organizational performance and human resources strategy consulting follows on concepts and frameworks developed in McKinsey & Company's Organization & Performance practice, War for Talent initiative, Strategy practice and Growth practice. Its more practical roots are in client service work from 1994-2004 conducted by Jeff Chan, and pre-and post-McKinsey experience in senior human resources roles.

Typical engagements include:

aligning corporate and business unit strategy with individual and group objectives;

identifying a business's few critical performance drivers and setting the appropriate performance metrics and targets to ensure people's efforts are directed at the most critical activities and results;

identifying the most critical institutional skills necessary to achieve corporate missions and designing the optimal organization structure with which to meet corporate objectives;

designing executive and management incentive (versus reward) systems to motivate people to achieve individual and group goals aligned with organization success;

creating and implementing processes and systems to recruit, hire, assimilate and retain the top "A-level" talent needed to substantially increase organizational performance;

removing organizational barriers such as excessive bureaucracy to improve speed, efficiency and effectiveness;

building high performance cultures; and

restructuring the human resources function to increase its impact on organizational performance and improve its effectiveness and cost efficiency.